Tag: Sports
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Balancing Sustainability and Athlete Satisfaction at the Paris Olympics 2024
The Paris Olympics 2024 has taken significant steps towards sustainability and climate goals, aiming to reduce carbon emissions and promote eco-friendly practices. One of the key initiatives includes cutting average carbon emissions per meal by half compared to previous Olympics,…
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Ronaldo’s WHOOP Wristband at Euro 2024: Ambush Marketing Explained
Cristiano Ronaldo’s Controversial Wristband at Euro 2024 During Euro 2024, Cristiano Ronaldo sparked controversy by wearing a WHOOP smart wristband, which tracks biometric data. This act, perceived as promoting the brand, raised concerns among event organizers for circumventing official tournament…